Of all the entertainment media options, television has changed the most dramatically in the last few years. Watching ”network television” has been greatly influenced by the addition of cable television and the streaming services. Audiences have gone from weekly episodic viewing to binge-watching entire series in one sitting. Limited series have become a huge hit for productions that have more content than a made for TV movies but want to conclude the story in one season. Limited series are ideal for audiences with unlimited viewing options but limited viewing time. Television is now watched on a multitude of platforms at the “convenience of the viewer.”
The continuous competition for viewership, ratings and advertising dollars is greater than ever. The flexibility provided by watching television ”On The Go” means you have to meet your audience where they are! Becoming part of the #AddictsFamily gives you a) a competitive advantage over others by connecting your audience to your production and b) providing continuity over all social media platforms. From building an initial following while you are in production, promoting and building anticipation for your premiere, live viewer events, to continuous engagement and viewer retention through your hiatus period, The Media Addicts are with you every step of the way.
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